The kinds of stories we tell are more necessary than ever before. The way we tell stories is constantly evolving within audio and beyond. We recognize that diverse audiences need us to be present in a diversity of places.
Brand Extensions Across Mediums
Our audio formats create deep, intimate relationships between our audience and our talent. That’s why converting them across platforms is a no brainer. We’re partnering with Little Brown in a five book publishing deal. The first book, “Brains On! Presents...It’s Alive: From Neurons and Narwhals to the Fungus Among Us” launched with the second on its way next spring.It will also be available on audiobook with Hachette Audio and in Latin-American Spanish through Oceano.
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Mission Driven Advertising
Finally, all of these changes mean more places and opportunities for sponsors to work with APM Brand Solutions to build thoughtful, custom integrations and partnerships that invite your brands to join our community, participate in our conversation and connect with our audiences.
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Innovative Tech Solutions
2020 has also offered us an opportunity to meet people where they are: that’s why we’re adapting our live events to live, interactive streaming experiences and will have big announcements coming up soon for several of those shows this Fall and Winter.
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Representation Across Markets
Honoring our growing multicultural audience means more than translating our existing content. And our first step is a partnership with Amazon Podcast and Revolver to offer Brains On! in Spanish. Our first 12 episodes of Season 1 will feature Spanish-speaking scientists, experts and kids at the forefront, because we know when it comes to the youngest and fastest growing multicultural groups in the United States representation is even more important than translation.